Vita Clinic

Explainer video series that simplified healthcare

Twelve animated explainers that cut patient support calls and lifted bookings.

Vita Clinic project
ClientVita Clinic
IndustryHealthcare
ServicesVideo & Motion, Content
Year2025

The challenge

Patients found treatment options confusing, which led to a heavy load on the support team and drop-offs in the online booking flow.

Our solution

We scripted and animated a series of short explainer videos with a warm, accessible illustration style, then embedded them across the booking journey and repurposed them for social.

The results

-35%support calls
+28%online bookings
1.2Mvideo views
“Patients now arrive informed and confident. The videos do the explaining for us.”
Dr. Ana Zupan, Medical Director, Vita Clinic